Welcome to the UK’s Largest Hospitality Salary Survey. This survey will continue to take place annually, providing you with the benchmarking tools to ensure you are aligned with current salary expectations and understand what benefits are most important to help retain your team.

Based on online interviews conducted in February 2023 with 500 hospitality employees across all sub-sectors of
the industry, this report looks at how businesses can make themselves
an attractive place to work through engaging their employees, ultimately
driving recruitment, loyalty, retention as well as productivity.

As attitudes to work have evolved, the UK labour market is seeing unprecedented demand for more flexible ways of working. How can operators navigate this uncertain world? How do you juggle unstoppable force of market conditions with a desire to deliver to your customers? In this paper, we examine some of those issues.

What do we know about GenZ…
72% of 18-24’s consume alcohol at least once a week (LOWEST consumption age group & BIGGEST decline)
60% Planning to moderate their alcohol intake over next 12m (v 50% ave)
28% of 18-24’s are teetotal (vs 24%)
(highest increase)*

Events are crucial for most hospitality venues, there’s no disputing that. With the well documented challenges in hospitality and society as a whole, there is a clear synergy between making the most of event bookings and a successful
hospitality business. Building a busy events calendar can support with prebooked revenue, reducing the financial uncertainty of the future months. 

The Future of Socialising: What's next for the dry economy?

In the last decade, non-alcoholic beverages have skyrocketed from obscurity to mainstream. All while the alcohol industry is in decline.
 

What's the next big thing, or is it here and we're just not paying attention?

Explore the growing trend of competitive socializing in 2024 with our insightful infographic! Discover how often people visit these venues, the primary ways they hear about them, and some surprising feedback on the food options. Click to dive into the full details and see why this phenomenon is taking the UK by storm!

Uncover the top factors driving venue choice in 2024 with our latest infographic! Learn about the habits and preferences that influence where people decide to go, the most popular methods for researching venues, and the key considerations when it comes to dining options. Click to explore the full insights and understand what it takes to attract and retain customers in today's competitive market.